Web Design Company St. Petersburg Professional Web Design vs DIY Solutions
Not too long ago there was rarely anyone who advertised their business online because it was not something that people look at regularly. Now that technology has changed and nearly everyone has the power to access the Internet from nearly anywhere, companies are much more interested in advertising on the web with internet marketing. St. Petersburg business owners should be aware that internet marketing is not something that has to confuse them, as it is very similar to traditional marketing strategies that you are already familiar with, only they are adapted to the Internet and a digital platform.
Creating a Website
In the traditional sense, if a business wanted to advertise their business, they would have to create an ad for a television or radio commercial, or they buy space in a newspaper. A website is very similar to these forms of advertisement, with the exception being that a website can constantly be present on the internet and be updated while traditional ad’s only run for a limited amount of time. With Internet Marketing, St. Petersburg residents can leave their website for others to see as long as they pay for hosting and do not let thier domain expire.
Pay Per Click Advertisements
Apart from advertising on your own website, it is possible for a business owner to market their business through ad’s run by search engines. Most of these ads work by only paying when someone clicks on the ad that brings them to your website. With Internet Marketing, St. Petersburg business owners can have pay per click ads running while they are also running a website for their business and advertising on there as well. Often times pay per click advertisements are the first search results that appear when an individual’s search for specific keywords in a search query.
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