Internet Marketing Land O’ Lakes What is Black Hat SEO?
Believe it or not, but your website’s domain name or URL can actually have a big impact on your website’s rating for search engine optimization. Land O’ Lakes website owners should be aware that Google, as well as other search engines, use little bots called web crawlers to scour the web pages of the internet and rate them according to a specified set of rules and stipulations also known as algorithms. There are specific instances and things that you can have in your domain name that can cause one of those web crawlers to flag your website and lower your website’s SEO rating. When choosing a domain name it needs to be relevant to the products or services you provide.
Keywords and The Amount of Characters In a Name
Stipulations placed on domain names not only pick up on the negative aspects of your websites name. There are positive rules that can boost your website’s rating in search engine optimization. Land O’ Lakes website owners should be cognizant of keywords because they can be used in a website’s domain name that may provide a boost to your SEO results. In the same sense, website owners should be careful of the number of characters that are in their name. Having a shorter name is not as bad as having a long name. Most of the successful domain names contain about forty five characters or less. According to Google statistics, the average website on their search engine is fifty nine characters.
Consider Simplifying; Start With Subfolders
Web crawlers are particularly attracted and rate well for websites that are simple and offer a great user experience. When it comes to search engine optimization, Land O’ Lakes website owners should try to keep everything as simple and as streamlined as possible. For Example, if a domain name has multiple words (such as AllWebnMobile), Consider breaking them up with hyphens to make it easier for users to read. Web crawlers will respond well to something like this because they think it would be easier for people to read, boosting your SEO rating.
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