Web Designer Spring Hill Aspects of A Web Design That Boost SEO Ratings
Spring Hill webmasters must consider many different elements when considering website optimization. Domain name is just one of the many ranking factors that are utilized by search engines like Bing and Google. So what should you look for in a domain name and what makes certain domains better than others?
Well, that’s precisely what we’ll explore in today’s article on website optimization. Spring Hill SEO experts offered the following advice.
What Makes a Good Domain Name in Terms of Website Optimization?
Spring Hill clients need to choose a strong domain name for their website. A strong domain name is one that contains the following attributes:
- It contains a relevant keyword
- The type or nature of the website is apparent by the domain name alone
- It’s easy to remember and relay to another person (imagine how effectively you could share the domain name with someone over the phone)
- It doesn’t contain any elements that can lead to confusion.
- It’s relatively short (usually, the shorter, the better!)
The top domain names are the most common generic top level domains (TLD, or gTLD), such as those ending in .com, .net or .org. Notably, though, niche-specific domains are growing in popularity, like .expert, .beer, .dance, .video, .science or .lawyer. It’s theorized that ultimately, these niche-specific TLDs will become the wave of the future as more and more .com and .net names are utilized.
Older domain names are weighted more heavily than brand-new ones. So in some cases, it may be preferable to use an existing domain name that has already been in use for several years.
The frequency with which a domain is updated with new content is a really important ranking factor, so if you have two domains that you’re considering re-building, it’s generally best to choose the domain name that is most frequently updated.
The number of incoming links pointing to a particular domain name is also important. The more domains with links that point to a domain, the better (although there are exceptions. If there are blacklisted sites or sites that are viewed negatively by search engines, you risk suffering a “guilt by association” type of scenario.)
If you’re looking for quality website optimization in Spring Hill, All Web n Mobile is the place for you!
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